Look Again by Tali Sharot & Cass R. Sunstein

📚 Look Again: The Power of Noticing What Was Always There ✨ Product Highlights: • New release (2023) • Hardcover, 288 pages • Publisher: W. W. Norton & Company • Language: English • ISBN: 1324051418 • Co-authored by NYT bestselling author of "Nudge" 📝 Description: In a world overflowing with information yet lacking meaningful change, cognitive neuroscientist Tali Sharot and legal scholar Cass R. Sunstein reveal why facts alone don't move people - feelings do. "Look Again" teaches leaders, creators, and innovators how to shift perspectives rather than simply accumulating more data. 🔑 Key Insights: • Why uncertainty is actually your greatest ally for innovation • How strategic friction can spark progress rather than prevent it • The psychology behind why subtle ideas often outperform loud ones • Practical frameworks for changing how minds change • Evidence-based techniques for making change contagious 👤 Ideal For: • Leaders struggling to be heard in noisy environments • Innovators whose best ideas aren't gaining traction • Team managers seeking to overcome resistance to change • Anyone navigating information overload while trying to make an impact 💭 From the Experts: "Vivid, human and original" - Tim Harford, author of "How to Make the World Add Up" 💬 Early Reviews: ⭐⭐⭐⭐⭐ "A refreshing perspective that helped me completely rethink my approach to leadership." - Amina J. ⭐⭐⭐⭐⭐ "The perfect balance of science and practical application. I've already applied these concepts with my team." - Tariq M. ⭐⭐⭐⭐⭐ "A must-read for anyone who's ever felt frustrated when facts alone don't persuade." - Leila N.